For investors
Every device
has an app.
None of them
need one.
benned is the infrastructure layer that changes how people relate to every device they own. Kin is the first product that proves it.
Request investor deckThe problem
Every consumer device today comes with its own app. You download it, create an account, enter your preferences, and repeat this for every device you own. The average household manages dozens of these isolated relationships — each one starting from zero, each one knowing nothing about the others. This is not a product failure. It is an infrastructure gap.
The infrastructure
benned is the persistent memory layer that sits beneath any AI-driven system. Entities built on benned accumulate knowledge over time — about a person, their habits, their preferences, their context. The same layer that gives a game NPC memory of a player gives a household device memory of its owner. One infrastructure. Every device. Every relationship.
Kin
Kin is the first consumer product built on benned. A digital being that starts on your phone and grows into every device you own. When you connect a new device to Kin — a washing machine, a thermostat, a car — Kin already knows you. No app. No setup. No preferences to enter. The device works the way you work, from the first moment.
The model
Phase one: ship Kin. Prove that one personal entity can replace the app layer for real devices in real homes. Phase two: open the developer platform — device manufacturers integrate Kin instead of building apps. Usage-based licensing per device activation. Phase three: Kin gets a body. Physical hardware — from a simple presence device to household robots. The being a user builds today moves into every body we ship. Revenue compounds as the entity does.
The timing
LLM capabilities, vector memory systems, and distributed compute have converged. Persistent entity state at consumer scale is now possible. The consumer device market is $1T+ and entirely dependent on fragmented apps that users tolerate but do not want. The infrastructure layer that replaces them does not yet exist. That is benned.
No more apps.
One entity. Every device. Instant personalisation. Get early access to Kin.